For Product Marketing

Win the narrative, every quarter.

mia gives PMM teams a live view of competitors, customers and market shifts so battlecards, launches and positioning move at the speed of the market, not the speed of the next research cycle.

Use case · PMM

Battlecards that actually win deals.

PMM is asked to own positioning, enablement and launches with a team of one or two. mia turns competitor sites, reviews, releases, customer calls and market data into ranked themes, battlecard updates and launch insights, continuously, without manual research weeks.

01

Voice of Customer

Themes, objections and language pulled straight from reviews, support and sales calls to sharpen messaging and proof points.

02

Competitor Watch

Live battlecards that update themselves from competitor sites, pricing pages, releases and review trends, no quarterly refresh sprints.

03

Market Radar

Category narrative shifts, analyst takes and emerging themes surfaced early so launches land in the conversation already happening.

04

Opportunity Intelligence

Customer, competitor and market signals combined into ranked positioning, packaging and launch bets across segments.

05

Sales enablement integrations

Push battlecards, objection handlers and competitor alerts into Slack, HubSpot, Salesforce and your sales enablement tools.

06

Win-loss themes

Auto-cluster call recordings and CRM notes into the reasons you actually win and lose, by competitor and segment.

Outcomes you can measure.

Always-on
Battlecards instead of quarterly refresh
5 min
From competitor move to sales alert
1 layer
Of competitive truth across teams

FAQ

Common questions.

See it on your market.

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